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Classic hotspot system for Cisco Meraki APs users

Classic hotspot system for Cisco Meraki APs users

Cisco Meraki AP Tanaza Hotspots Compatibility

Classic Hotspot system is now compatible with Cisco Meraki APs, indoor and outdoor.

The Classic Hotspot compatibility with Cisco Meraki APs enables WiFi professionals to utilize Classic Hotspot features on CIsco Meraki devices, without replacing the vendor’s firmware.

The integration between Classic Hotspot and Cisco Meraki APs enables Meraki Cloud Dashboard users to continue managing their access points from the Meraki interface while simultaneously using the Classic Hotspot captive portal. With Classic Hotspot, the WiFi network administrator can also customize the splash page of multi-vendor networks, composed of access points of different brands (including Meraki) from a single centralized dashboard.

Thanks to this new integration, Cisco Meraki users can set up free and paid hotspots with the Classic Hotspot captive portal. This means that WiFi network administrators will be able to create and customise their captive portals, collect data about WiFi users, and leverage their WiFi networks for marketing purposes.

Splash Pages Cisco Meraki APs

The Classic Hotspot features such as the analytics dashboard, “remember me” and the splash page editor with its advertising tool and its multiple authentication methods, such as custom forms, social login and the couponing system, etc, will be available on Meraki-based WiFi hotspots.

 

>> Learn how to leverage the Classic Hotspot features with Cisco Meraki devices

 

This compatibility is still in BETA stage and is available on request for any Meraki devices.

If you would like to test out this new integration, please contact sales@tanaza.com.

 

More about Tanaza’s compatibility for high-end devices

 

Tanaza core is to provide an all in one software that empowers the feature set of 3rd party access points in the SMB range, adding an extremely easy to use hotspot software.

Since our customers, mainly channel partners, MSPs, system integrators, were extremely satisfied to use Tanaza for cost-efficient deployments and highly valued our hotspot features, they expressed interest in using it also with their more enterprise deployments.

For this reason, we listened to the feedback from our community for ideas and decided to make Tanaza’s hotspot system compatible with Cisco Meraki devices.

 

>> Learn to use Tanaza hotspot with high end devices (e.g. Cisco Meraki, Ruckus)

Paid WiFi: how to configure a couponing system

Paid WiFi: how to configure a couponing system

Paid WiFi: how to configure a couponing system

WiFi is now a fundamental service developed in public places to enhance customers experience and engage with them. It is true that people are usually expecting to connect to a WiFi network for free. Nevertheless, in some particular cases, customers are willing to pay to access to the internet. Indeed, according to the Devicescape, nearly 25% of 3,000 people surveyed said that they could pay up to $3 an hour for WiFi.

Thus the main difficulty for an internet service provider when selling WiFi is to strike the balance between the price of WiFi and the service provided. We recommend WiFi professionals to configure paid hotspots only if there are not too many free hotspots in the same area. The WiFi network administrator has to bring an added-value to WiFi users to encourage them to pay.
This could be for example the fact that there is no free alternative, or an extra capability for the user when browsing the internet.

The typical environments to develop WiFi paid hotspot are public places like airports, train stations, hotels, conferences and events or holiday resorts. Indeed, by using the Tanaza couponing system, WiFi network administrators can manage the expiration date, the session duration, the number of allowed devices, the bandwidth per SSID and the maximum amount of data in download and upload, allowing them to suggest different offers to WiFi users.

One possible configuration in an airport could be to provide 10 minutes of free WiFi with limited upload data and then, sell coupons for unlimited WiFi session to WiFi users who need more.
The custom splash page should show to WiFi users which are the different possibilities by displaying a message such as “use WiFi for free for 10 minutes. Buy a coupon for unlimited internet session”.
Coupons can be sold directly to a front desk or through external splash pages featuring a credit card system or a PayPal platform.

Paid WiFi: when should you configure a couponing system
The Tanaza couponing system allows WiFi network administrators to generate tons of coupon passwords quickly and to control the usage of these.
All details are stored on the dashboard such as the status (used/unused), the date of creation, the expiration date, the download quota, the upload quota and the number of devices connected. Coupons can also be invalidated or reprinted.

We recommend WiFi network administrators to configure at least two different public SSIDs: the first one with limited bandwidth, limited time session and a limited number of devices per user. The second one, with the coupon login mode, with unlimited bandwidth, unlimited time session and an unlimited number of devices per user.

Find out more information below in our Tanaza Couponing system presentation!

Paid WiFi: when should you configure a couponing system
Related articles:

How WiFi can become your new marketing tool?

How to improve hotel WiFi with bandwidth control per client

https://www.tanaza.com/tanazaclassic/blog/how-to-use-wifi-as-a-marketing-tool-in-a-bar/

How to use WiFi as a marketing tool in a bar

How to use WiFi as a marketing tool in a bar

How to use WiFi as a marketing tool in a bar
Tanaza is a software for WiFi management that allows owners or public places to turn their public hotspot into a lead generation and marketing tool. Indeed, Tanaza features a built-in captive portal that enables network managers to personalise the way WiFi users log to the network and so the type of users data collected. Find out in this article how to maximise a WiFi hotspot in a public place like a bar.

 

Choose the right WiFi login mode

Tanaza features many login modes which allow you to gather different types of information about your customers like name, surname, age, gender, location, birthdate, type of device (smartphone, computer, tablet). WiFi network administrators can choose between email authentication, telephone number, button login, social login (Facebook, Instagram, Twitter, Linkedin etc.), custom form.

In a previous article, we explain to you why the Social login is one of the most easiest login modes for public spaces like bars and restaurants. Keep in mind that in public places like bars and restaurants, most WiFi users access the network with their smartphone, so think responsive and set up a mobile-friendly login mode.

 

Generate Leads from WiFi 

Tanaza captive portal collects data about WiFi users in a location, allowing the WiFi administrators to generate leads for their end-user customers. With Tanaza, venues like bars and restaurants gather real and up-to-date insights about their clientele, allowing them to understand their customers better and position their brand and services more effectively. Moreover, lead generation through WiFi is extremely cost-effective as it has only fixed costs, not variable costs based on the number of collected leads.

WiFi network administrators can generate tons of leads by simply enable the Tanaza captive portal, and export all  data collected to a third marketing application like MailChimpThe information and data captured about WiFi users are automatically stored within the Tanaza’s analytics dashboard which is an intuitive web-based tool to access social stats and clients’ contact details. The dashboard helps WiFi network administrators analysing data and discovering how to better engage with customers.

How to use WiFi as a marketing tool in a bar

Engage with your customers thanks to WiFi

Once data is collected and stored on the analytic dashboard, WiFi network administrators can engage with their end-user customers, generating more online and offline conversions.
Customers are engaged while connected to WiFi making them more likely to appreciate discounts/offers, familiarise them with a brand, incentivise to make a purchase and to interact with the brand on social media. For example in a bar, WiFi network administrators can encourage customers to come back to the venue by offering them a discount on the splash page and give them information about upcoming events.
Build a community and promote your venue thanks to your WiFi hotspot.

 

Social WiFi actions

When setting up a WiFi network in public places like bars or restaurants, WiFi network administrators should consider the Facebook Social Login to enhance their visibility on social media. Indeed, Tanaza allows network administrators to ask for likes and check-in to WiFi users.

For example, after clicking on the Facebook social login, the user is asked for the basic permission and to “Like” a specific Fan/Business Page. The check-in action consists of asking WiFi users to geolocate themselves in your location. Social WiFi actions allow WiFi network administrators to increase the visibility of their end-user customers on social media and so to increase the number of returning clients in a location by sharing news, events, special offers etc. directly to the right target.

Learn how to create a splash page for your venue by watching this video: add your logo, brand, background, and text. Create redirection links and choose the right login mode.

Why bandwidth control is key when offering WiFi at your store

Why bandwidth control is key when offering WiFi at your store

Tavola disegno 1@2x (1)

Businesses in the retail industry are now using WiFi to enhance their customer experience and gather useful data about their customers. Though WiFi is a much sought-after service among shoppers, the key to providing a good and steady connection in a retail space and keep your customers happy is by controling the bandwidth consumed per user. 

Consider that for every customer in a store, you can count on them carrying at least one device with which they connect to the internet.

By offering a free WiFi connection, or a connection in exchange of information or a social action, businesses can offer a greater customer experience while also collecting large amounts of data. Seems like a win-win, right? However, it isn’t enough to simply offer a WiFi connection, the objective is to deploy a stable network at your store that can handle multiple concurrent sessions. Especially for those customers who are always connected, and do not wish to use their own data.

 

Deploy a stable network at your store

To avoid offering a patchy, unreliable connection, it is best to start by managing your bandwidth. Though it can be difficult to determine the exact amount of bandwidth consumed by the users in your network, you can start by bearing in mind the types of internet applications are likely to use while at your location. These applications can range from low-bandwidth applications, such as instant messaging, to bandwidth hungry-applications, such as video streaming.

The best approach is to find a bandwidth limit per client that enables customers to navigate their preferred applications while at your store, without interfering with the connection of the other concurrent users. Since we know, this is not an easy thing to do and locations that offer free WiFi often have to suffer faulty connections as a result of bandwidth hogs, Tanaza has developed a feature that allows you to evenly allocate bandwidth within your location for all concurrent users. 

 

How to control bandwidth per client with Tanaza

The recently released Bandwidth Control per Client feature, enables network administrators to set a per-user WiFi bandwidth limit. This feature is applied to all users at an SSID level and works on all types of SSIDs, whether users authenticate with a password (WEP, WPA2) or through a captive portal. The bandwidth per client set is the same for all users ​so that all users can benefit from the same WiFi performance. What’s more, in order to decide on the specific limit, you can use the data gathered on the Tanaza Dashboard to learn about your customer’s demographics and interests and thus decide on a bandwidth limit accordingly.

bandwidth control on a per user-level

Avoid “bandwidth hogs”

One of the most useful functions of this feature is the “boost” function. With this function, users do not perceive that there is a limit on their bandwidth as it enables them temporarily go over the bandwidth limit. This is useful when your WiFi users stream music, buffer videos or video chat while they are connected to your network.

For example, let’s say a network admin at a retail store configures an SSID for guest WiFi with a bandwidth limit of 4 Mbps. If the WiFi guest performs any online activity that consumes large amounts of bandwidth, i.e.  streaming video, the guest can temporarily navigate the internet at a higher speed, consuming more bandwidth than other concurrent users, before the bandwidth limit is reapplied. Thanks to this function, WiFi users can navigate freely without being disconnected if they exceed their bandwidth limit.

What makes this an essential feature for retail businesses that offer WiFi at their store is that it allows you to provide a parallel, ubiquitous connection to all the customers that connect to your network.  A pleasant WiFi experience while shopping could also lead to customers wishing to stay longer at your store and wanting to return, customers sharing their personal contact information in order to receive promotional material, customer boosting your social presence due to an increase in the number of Likes and check-ins on your business’ Facebook page.

 

Related articles

How to calculate your Wi-Fi bandwidth need

Throughput and bandwidth: estimate your needs for your Wi-Fi network

https://www.tanaza.com/tanazaclassic/blog/why-you-shouldnt-ignore-throughput-requirements-of-your-wi-fi-network/

How to improve hotel WiFi with bandwidth control per client

How to improve hotel WiFi with bandwidth control per client

hotel WiFi with bandwidth control
Hotels should provide reliable Internet bandwidth to improve the overall guest WiFi experience. Tanaza allows increasing hotel WiFi network performance thanks to its newly-released Bandwidth Control per Client feature.

According to a recent survey carried out by Forbes, almost 50% of hotel guests consider free WiFi a top priority. Leisure travellers expect to find fast guest Internet access to browse the web, to stay in contact with their friends and family on Whatsapp and social media, to upload pictures of their vacation on Instagram and Facebook, to stream music and video content on Youtube and Netflix, etc. At the same time, business tourists expect reliable WiFi services to share files on Google Drive, perform video conference calls (VoIP and Whatsapp calls and real-time communication on Skype), access their email accounts, etc. As guest satisfaction is key to improve guest loyalty and hotel bookings, it is crucial to allocate hotel bandwidth properly.  

In general, bandwidth consumption depends on a range of factors, mainly the environment of the hospitality venue, the number of concurrent users being connected to the hotel WiFi network and the type of Internet applications guests are using – from low bandwidth apps, i.e. web surfing and instant messaging, to bandwidth-hungry apps, i.e. video calls and video streaming. Given the increasing amount of WiFi-enabled devices per user, together with the proliferation of different internet applications, it is difficult to provide a smooth WiFi experience to all hotel guests at the same time. Tanaza helps hoteliers overcome this problem.

Tanaza has just released its innovative Bandwidth Control per Client feature, which allows hotel network administrators to set a per-user guest WiFi bandwidth limit.

Tanaza allows to limit bandwidth both per SSID and per user, at the same time. For instance, if the hotel IT manager has a total bandwidth of 25Mbps available, he might decide to allocate 20Mbps for guest WiFi on an SSID and the remaining 5Mbps for the hotel staff on a separated SSID. At the same time, considering the 20Mbps of bandwidth available for guest WiFi, he can decide to provide each hotel guest with 300Kbps.

With this new bandwidth control tool, network admins can now enable bandwidth upload and download limitations per user, at the SSID level. This means that all guests being simultaneously connected to the hotel network benefit from the same WiFi performance.

A unique aspect of Tanaza’s per-client bandwidth control feature is its ability to avoid “bandwidth hog”, the term used to identify users consuming more bandwidth than other concurrent users on the same WiFi network. In fact, Tanaza’s Bandwidth Control per Client feature comes with a “boost” function, which allows hotel guests to exceed the bandwidth limit for a few seconds when they use a WiFi service. For instance, let’s suppose that the hotel network admin configures an SSID for guest WiFi with a bandwidth limit of 3Mbps. When a hotel guest performs an online activity, i.e.  streaming a video on Netflix, he will be temporarily allowed to use bandwidth over that limit. At the same time, for a few seconds, he will consume more bandwidth than other concurrent guests.

bandwidth control per client

Thanks to Tanaza’s Bandwidth Control per Client capability, all hotel guests connected to the same SSID will benefit from the same fast and reliable WiFi experience, independently from their Internet usage. By successfully meeting guest expectations regarding WiFi performance, hoteliers can enhance guest loyalty and attract more visitors.

>> Do you want to estimate your hotel network bandwidth need? Try our free Access Point Selector!

Related articles:

4 reasons why hotels should offer free guest Wi-Fi

Top 7 hotel Wi-Fi hotspot features your facility should have

https://www.tanaza.com/tanazaclassic/blog/in-wall-wi-fi-access-points-innovative-solution-hotels/

Update 2018: Facebook social login and social actions with Tanaza splash page

social login-01

Let’s suppose that you were asked to deploy a Wi-Fi network in a restaurant and that your customer wants to collect their Wi-Fi clients’ data to promote their events and special evenings.

In order to collect this type of data easily and quickly, we encourage network admins to enable an easy way for users to login to the Wi-Fi, avoiding complex and long forms to fulfill.

There are two preferred social login flows to achieve this:

  • Facebook login 
  • Facebook social actions (Like or Check-in)

Facebook login

This social login flow consists of asking Wi-Fi clients to “Log in with Facebook.

UX: After connecting to the Wi-Fi, the Wi-Fi clients will see a splash page, that can be customized with the customer’s logo, their preferred background, and type of advertising. In order to log into the network, they must click the button “Log in with Facebook” on the splash page which will give Facebook permission to access their data. If they accept to provide their complete anagraphic information (or a part of them) to the app “Access Internet”, they will connect to the internet.

PROS: No complex permission needed, no Facebook review needed. Super-easy login flow for the user. You can collect user data (name, surname, hometown location – country and city, birthday, e-mail, age, gender).

CONS: Because not everyone has a Facebook account, you should enable an alternative way to log in (e.g. e-mail, Twitter, Google+).

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