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New Tanaza feature idea: dynamic bandwidth allocation for SSID

The situation

With Tanaza, WiFi network administrators can currently limit the bandwidth for their WiFi networks by controlling the bandwidth per SSID and controlling the bandwidth per client. 

These two features allow WiFi administrators to first, limit the overall bandwidth at the SSID level, and second, limit the bandwidth at the WiFi user level.

Both features aim to allocate the same amount of bandwidth per client/SSID in order to ensure the proper functioning of the WiFi network and offer high-quality services

Furthemore, Tanaza developed the Access Point Selector to help WiFi administrator determine the total amount of bandwidth he needs to provide to his WiFi users accordingly with the level of services. 

Use case

In the example below, the WiFi administrator limits the available bandwidth to 100 Mbps per SSID, and the bandwidth per user level to 2 Mbps.  What is more, the administrator limits the number of concurrent users to 30 and assigns each concurrent users approximately 2x30 = 60 MbpsThis means that about 40 Mbps won’t be used by WiFi users. Consider that, calculating the right amount of bandwidth is one of the most important steps when deploying a WiFi hotspot, especially for WiFi administrators working in the hospitality sector.

The solution

Tanaza is thinking about developing a new feature to optimize the bandwidth limit per SSID and per client. The idea is to dynamically assign a higher bandwidth value to each connected user until they reach the maximum bandwidth value configured by the WiFi administrator for that specific SSID.

This way, when a new WiFi user accesses the SSID on the same access point, the bandwidth exceeding the limit configured (in the example: 2 Mbps) will be distributed again according to the new number of concurrent users. In the end, the overall SSID limit will be optimized, allowing WiFi users to enjoy a higher level of bandwidth when the number of concurrent users is low.

If you like the feature of the dynamic bandwidth allocation for SSID, you can upvote the idea on our Feature Lab.

The global economic value of WiFi reaches $1.96 trillion in 2018

The global economic value of WiFi in 2018

A report commissioned by the Wi-Fi Alliance estimates that the annual global economic value of WiFi is $1.96 trillion in 2018, and predicts that it will grow in the next five years by almost 80%, surpassing $3.47 trillion by 2023.

This report, completed by the Telecom Advisory Services, also points out WiFi’s role in creating job opportunities in different countries by evaluating its impact on different employment categories. It is forecasted that WiFi will create over one million jobs by 2023, a 50% increase in employment rate from 2018.

According to the report, WiFi is having a positive impact on the economy in four main categories:

  • Expanding consumer choice by developing alternative technologies (i.e. mesh networking systems);
  • Serving as a platform for the creation of innovative business models that develop and deliver unique services (i.e. remote cloud management services);
  • Expanding access to communication services for mobile and fixed networks;
  • Enhancing the effectiveness of wireline and cellular technologies by complementing them (i.e. with WiFi hotspots).

 

WiFi’s value to consumers and producers and its contribution to GDP

Due to diverse unlicensed spectrum environments, the true economic value of WiFi has always been difficult to determine. This report defines its economic value by taking into account the tangible, economic gains that WiFi provides to consumers and producers, as well as its net contribution to Gross Domestic Product (GDP).

Nowadays, WiFi’s value to consumers both inside and outside of the home is indisputable. WiFi is now so pervasive that its availability is taken for granted in many countries and its importance in everyday life often goes unrecognized. Most devices and home appliances use WiFi and are doing so at a growing rate. WiFi was installed in approximately 800 million households around the world and more than 340 million hotspots provided access to consumers, as of 2016.

WiFi also creates value on the production’s end: indeed, equipment manufacturers (access points, routers, gateways, controllers, but also appliances with built-in WiFi capability) and mobile carriers that rely on WiFi to offload traffic from their networks, all profit from its use.

Moreover, WiFi contributes to GDP growth by delivering undeniable social benefits: indeed, it provides a useful application to reduce the digital divide in rural or isolated territories, as well as an essential platform for free Internet access.

The value of WiFi and its growth estimate on six individual markets

In addition to defining WiFi’s economic impact on a global scale, the research also analyzes the individual economies of six different countries, underlining the value of WiFi and stressing the need for adequate unlicensed spectrum to ensure WiFi keeps delivering to economies, businesses and consumers.

The United States is at the top of the list: in this country, WiFi contributes $499 billion in economic value today and is expected to contribute $993 billion by 2023. Japan, Germany, and South Korea follow with respectively $171 billion, $94 billion, and $68 billion in Wi-Fi economic value as of 2018.

Value of WiFi on six individual markets

A dominant engine in the digital ecosystem

“Wi-Fi has a powerful and often underestimated economic impact all over the world,“ WiFi Alliance president and CEO of Edgar Figueroa stated. “This study brings attention to the tremendous economic benefit from Wi-Fi, and underscores the importance of favorable spectrum policy to ensure Wi-Fi continues delivering even greater economic and societal benefits for many years to come.”

“Wi-Fi technology should be recognized as one of the dominant economic engines of the digital ecosystem,” said Raul Katz, research author and President of Telecom Advisory Services. “Governments should develop the right incentives to stimulate the social and economic benefits of Wi-Fi, including assigning enough spectrum to avoid congestion across the globe, promoting the development of start-ups that rely on Wi-Fi to create applications, and leveraging Wi‑Fi technology to address the digital divide barrier.”

This research is an important step in validating WiFi’s role as a key indicator of economic health and market opportunity, as a new wireless generation approaches.

Indeed, WiFi creates value in different vertical markets, such as hospitality, education, public transportation, healthcare and retail to name a few, and many companies are successful in those sectors using Tanaza WiFi.

If you want to develop a WiFi project, our business consultants can help get you started and make the most out of it by understanding your business needs and guiding you through all the different features of the Tanaza platform, showing how they can help you to deploy a successful WiFi project.

Starbucks to start blocking pornography from its WiFi networks

Starbucks plans to introduce a new tool aimed at preventing customers from viewing pornography or other explicit content in its stores. This solution will begin to be introduced to the company’s US locations in 2019.

Watching pornographic content has long been banned at Starbucks locations: indeed, viewing pornography in a Starbucks store using its free public Wi-Fi network is already a violation of the company’s internet policy. Nevertheless, until now the chain has not had content blockers on its Wi-Fi service.

“We have identified a solution to prevent this content from being viewed within our stores and we will begin introducing it to our U.S. locations in 2019”, a company representative stated.

This shift has come thanks to pressure from Enough is Enough, a nonprofit, internet-safety advocacy group which created a petition calling for Starbucks to filter pornography. The petition has been signed by more than 30,000 people.

“Apparently, Starbucks cares more about providing paper straws to protect the environment than protecting kids and patrons on its public WiFi!” says the petition. “Starbucks broke its promise to filter pornography and child sex abuse images, despite its public announcement it would voluntarily provide safe WiFi in its restaurants nationwide…an announcement made more than 2 and-a-half years ago!”

Indeed, the company promised to start filtering pornographic content in 2016, when McDonalds, which was one of the chains being pressured by Enough is Enough since 2014 to put up content filters on their public WiFi networks, started blocking pornography. This put pressure on Starbucks to do the same, but the company never followed through on that promise.

Donna Rice Hughes, CEO of Enough is Enough. claimed in a statement that Starbucks, by breaking its commitments, was “keeping the doors wide open for convicted sex offenders and others to fly under the radar from law enforcement and use free, public Wi-Fi services to access illegal child porn and hard-core pornography.”


So far, Starbucks has not disclosed technical details about the solution but said the company tested multiple tools, aiming at avoiding accidentally blocking inoffensive websites.

Web content filtering improves public hotspot WiFi security by allowing network administrators to block distasteful and illegal content, to scan and secure hotspots from hacking attacks and viruses and from liabilities due to illegal activities.

Tanaza features a built-in content filtering tool that gives WiFi hotspot providers the opportunity to create a customized list of sites to block or unblock, choosing among a large number of categories. With this tool, WiFi hotspot providers can easily manage the kind of content their users can see when browsing their network. Moreover, the Tanaza content filtering tool works with any WiFi hotspot, as Tanaza is multi-vendor and therefore supports a wide array of access points.

Do you want to discover the Tanaza Content Filtering? Start the 15-day free trial to see how you can effectively protect your Wi-Fi network with our cloud-based content filtering system.

The next steps of the WiFi4EU programme

After the cancellation of the first call, put out by the European Commission on May 15th, the tender for WiFi4EU – the initiative promoted by the European Union for the diffusion of free WiFi connection in public spaces –  officially reopened on November 7th at 13:00 CET, and closed on November 9th at 17:00 CET. Although, three more calls will be published over the next two years, about one every six months.

>> Find out more about WiFi4EU in our previous article

 

The reasons behind the first WiFi4EU call cancellation

The first call was extensively popular, but due to technical issues (a flaw that allowed some municipalities to apply before the call was opened while preventing others to do the same once the call had opened), the WiFi4EU portal was closed a few hours after.

Once the call reopened, all registrations already completed were still valid and registered municipalities were able to apply again with a click of a button. Over 13,000 municipalities registered to the call in order to become eligible for the grants.

If as a municipality, you applied during the canceled call and you want to check whether your application has been kept valid, just enter the WiFi4EU portal with your own credentials.

>>Watch our free webinar about WiFi4EU

 

Winners’ announcement and next steps

The winners will be announced approximately six weeks after the closing of the competition; subsequently, the selected municipalities will receive an email with the request to sign a grant agreement.

Update: the list of the 2,800 municipalities that won the first call has been published on the WiFi4EU portal on December 7th. A total of 42 millions in funds have been allocated for the first call.

>>Read the official announcement and see the list of winners of the first WiFi4EU call by country.

The projects are declared to be selected on a first-come-first-served basis, as each member state will have a limited amount of vouchers (around 2,500) available to give out to deploy free wireless internet access points.

Each voucher is meant to cover the equipment and installation costs (CAPEX) of the Wi-Fi hotspots, up to a maximum of 15,000 euros: if the costs exceed this amount, the difference will be paid by the beneficiary. Other costs, such as subscriptions, maintenance, and the cost for internet connection, are on the municipality itself and cannot be covered with the European Funds.

The beneficiaries of a voucher will have a year and a half to install and operate the hotspots, selecting the public spaces that will be equipped with WiFi and contracting the equipment installation to one or more suppliers. After the hotspot deployment, the municipalities must guarantee free WiFi for at least three years. The voucher assigned to a municipality must be collected by a single supplier, and cannot be split among multiple suppliers.

Municipalities will choose their suppliers of WiFi hardware and installation services from a selected list of suppliers, which is already published on the WiFi4EU portal.

Tanaza is in this list and provides its WiFi services across all the EU member countries, through its extensive network of authorized partners.

 

How to apply to the next WiFi4EU calls

Even if the first call is now closed, it will be possible for municipalities to register for the upcoming ones.
Municipalities and local institutions intending to take part in this project must register on the WiFi4EU portal to be promptly informed about the timing of the request.

The application will need to be accompanied by the «proof of approval» from the legal representative of the institution, from the copy of the act with which he was nominated and his ID card.

 

The future of WiFi4EU

After the announced calls, the second phase of the WiFi4EU scheme (due to start in 2019) will be about making remote monitoring and seamless login available across all the deployed networks. The plan is to introduce a single authentication and authorization platform that allows users to register their credentials and seamlessly roam between WiFi4EU hotspots, without having to constantly log in or to sign up to new hotspots.

Moreover, there will be a remote monitoring system that will ensure that all networks are up and running during the 3-year period; through this platform, the Commission will be also able to remotely monitor the connectivity quality of all the WiFi4EU hotspots.

How to use Google Analytics with Tanaza splash page

How to use Google Analytics with Tanaza splash page

Tanaza features a splash page editor that enables WiFi network administrators to configure their captive portal by adding a logo, text, redirection links and authentication methods. Furthermore, the Tanaza hotspot system enables WiFi users’ data collection which can be used for marketing purposes.

Leverage Google analytics using Tanaza

By using Google Analytics together with the Tanaza splash page, WiFi professionals can understand better WiFi users behaviors by tracking:

  • the number of splash page views
  • the bounce rate
  • the average time spent on the splash page.

How to set up Google analytics tracking with Tanaza

First of all, WiFi administrators need to create a tracking code into the splash page configuration.

Once the Google Analytics account is set up, the splash page details will be registered by Google Analytics.

Why are Google Analytics insights important

WiFi administrators can use Google Analytics insights together with the Tanaza Dashboard to understand the capacity of the splash page to retain WiFi users and transmit a message. Indeed, by comparing the number of daily splash page views with the number of daily WiFi users, administrators will be able to understand if their landing page is clear enough. 

A big difference between this data might reflect a problem in the splash page. For example, it could mean that:

The authentication method which is not appropriate

The message on the splash page that is not clear enough for customers, or that the adding-value of a WiFi hotspot is not relevant for customers. We recently published an article about how to build the perfect splash page to retain WiFi users.

The landing page is not effective

Together with the number of splash page views, WiFi administrators should also take into consideration the bounce rate, which is the percentage of visitors to a particular website who navigate away from the site after viewing only one page.

If the bounce rate is high, it means that the landing page is not effective and it does not encourage people to log in to the WiFi hotspot. A high bounce rate might be related to a slow loading splash page because of a low level of bandwidth, but the bounce rate also reflects the interest of customers about a WiFi hotspot. In contrast, a low bounce rate means that customers perceived the WiFi as a value and that they are willing to connect to the internet.

How to use Google Analytics with Tanaza splash page

On this screenshot above you can see that there are 94 page views which means that 94 customers visited the splash page of this WiFi hotspot. When comparing this number with the number of WiFi users given by the Tanaza dashboard, you will be able to understand how many users actually connect to the WiFi hotspot. The average time on page is 33 seconds which is good cause it means that the splash page is clear and effective. The bounce rate is low, which reflects the interest of customers for the WiFi hotspot. 

By controlling the average time spent on the splash page, WiFi administrators will understand if the invitation to connect to the WiFi hotspot is clear enough. Indeed, a short time session on the splash page means that the user doesn’t get lost in the process and access the internet without any problems. A long time spent on the splash page would show that the message is not clear enough and that maybe the user doesn’t know where to click to access the WiFi network.

To conclude, using monitoring tools such as Google Analytics together with multi-functional platforms like the Tanaza dashboard helps network administrators maximize their WiFi hotspot by underlying common user trends and helping them discover the best practices to engage their target users.

Tanaza wins WiFi Now’s Best WiFi Startup and Best Enterprise WiFi Solution awards

We are excited to announce Tanaza’s win of two Wi-Fi NOW Awards. This year, Tanaza took home the awards in two categories: Best Wi-Fi Startup and Best Enterprise Wi-Fi Solution.

According to the award criteria posted on the Wi-Fi Now website for each category, the Best WiFi Startup award was given to the company who represented the best value proposition on the market today, and the Best Enterprise Wi-Fi Solution award was given to the vendor that had created the most value in this segment.

In a previous post, Tanaza announced its participation in the Wi-Fi NOW Europe expo and conference hosted in Berlin, Germany where our CEO Sebastiano Bertani would speak on the conference’s main stage in a session titled “Unbundling Wi-Fi hardware and software “.  

On November 6th, Sebastiano Bertani’s session took place. The session was attended and praised by many, including Wi-Fi NOW’s renowned CEO & Chairman, Claus Hetting, who defined his speech “interesting and provocative”.

If you would like to listen to Sebastiano Bertani’s session, we can send you a recording of it at a later date. If you are interested, please write us to marketing@tanaza.com.

 

On October 15th,  it was announced that Tanaza was shortlisted as a nominee in 3 different categories (Best WiFi Startup, Best Enterprise Wi-Fi Solution and Best Service Provider Wi-Fi Solution) of the 2018 version of the Wi-Fi NOW Awards. Tanaza won in 2 of the 3 categories in which it was a nominee.

>> See 2018 Wi-Fi NOW Award Nominee Shortlist

 

 

About Wi-Fi NOW

 

Wi-Fi NOW is the only expo and conference in the world dedicated to Wi-Fi.

Every year, expert speakers in the field of WiFi showcase their skills and share their expertise with event attendees. At the end of each day of the conference, the winners of the WiFi NOW awards are announced.

The winners consist of a select number of companies considered the world’s best in WiFi.

This year there were 8 different WiFi NOW award categories.

>> Find out more about the eight Wi-Fi NOW awards winner announced in Berlin

Photo: Awards Ceremony w/ Claus Hetting (Wi-Fi NOW), Taj Manku (Cognitive Systems), Sebastiano Bertani (Tanaza) & Lidia Caba (Eurona)

To ensure fair judging takes place, the Wi-Fi NOW awards process involves a panel of appointed judges, completely independent from the Wi-Fi NOW team or any of the shortlisted nominees.

>> See 2018 Wi-Fi NOW Award judges

 

 


 

Wi-Fi NOW 2018 Award Nominee Shortlist

Best Wi-Fi Startup:

Best Wi-Fi Innovation:

Best In-home Wi-Fi Product:

Best Wi-Fi Service Provider:

Best Wi-Fi IoT Product:

Best Enterprise Wi-Fi Solution:

Best Service Provider Wi-Fi Solution:

Wi-Fi NOW Award for Affordable Connectivity: